Visibility of Store inventory listings
Your Store inventory listings appear when buyers:
Use the Search for Items in Stores box at Stores.ebay.com
View your Seller's Other Items page
Search for Store inventory listings only
Store inventory listings also appear in the main search results at the end of auction-style and fixed price listings when:
The All items including Store inventory or Store inventory items only check box in the Search Options box is selected.
eBay's main search returns less than 30 auction-style or fixed price items, then up to 30 Store inventory items will be presented with Gallery images.
Store inventory items can also appear on Product Details (Catalog) pages if there are less than 30 auction-style or fixed price items.
Unlike items in other formats (auction-style and fixed price), Store inventory items have less visibility in eBay's main search results. The most effective way to bring buyers to your Store inventory items is to list some of your items using the auction-style and fixed price listing format, which receive more prominent placement in regular eBay searches and categories. Within these listings, describe your Store and include links to your Store's home page, Store categories, or Store inventory items.
Tip:
Use a custom listing header in your Store's listings to gain more visibility for your Store in the item listing pages. The listing header includes your logo and links to custom pages, as well as your Store categories, so buyers can find your other items.
See more tips for promoting your Store.
Listing upgrades with Store inventory format
To help bring more buyers to your Store, consider adding listing features such as Gallery, Subtitle, and Bold, and Listing Designer, to increase your item's visibility. These upgrades appear during specific search instances on eBay.com.