Here are some things to consider when selecting upgrades for your listing:
Fees vary depending on the upgrade, the selling format that you choose, and which eBay site you list on. To see how much each upgrade costs, see eBay.com listing fees.
Most listing upgrades are flat fees, so it's good to compare the fee to the value of your item. For example, you might promote your item differently if you list a modern edition of the book "The Wizard of Oz" for $15, than if you list a first edition in excellent condition for $1,500.
You need to qualify for some upgrades.
As with listing fees, optional feature fees are charged at the time of listing and are nonrefundable.
Note: Fees for eBay Stores, including listing upgrades, have a different fee structure. While Store inventory listing upgrade features always appear in your Store view, these features only appear in regular eBay search and browse results in specific instances.