Examples of links that are not permitted include, but are not limited to:

• Links to Web pages that offer to trade, sell or purchase goods or services outside of eBay. This applies whether it is a static URL or an active link. Exception: URL's that redirect to eBay product or Store pages are permitted.

• Links to Web sites or pages offering merchandise not permitted on eBay

• Links to sites that solicit eBay User IDs, passwords, or email addresses from buyers.

• Links that encourage buyers to place their eBay bids through a site other than eBay.

• Solicitations to join a marketing mailing list that the seller maintains outside of eBay. Such requests are permitted on the member’s About Me page.

Store sellers are not permitted to include additional contact information or tools on their Store home page or in any header area of their Store. This includes phone numbers as well as Live Chat, help, or other immediate online communication tools. Such information and links are permissible on Store Custom Pages that are not currently set as the home page of the Store or on the member’s About Me page, provided that the links and pages are not promotional in nature of items not offered for sale on eBay.

Sellers may not place a static URL or clickable link in listings or Store Home pages that represents, brands, or otherwise advertises a homepage URL outside of eBay even if the URL redirects to the member’s eBay Store.

eBay Store Names and Logos

Store sellers with Store names or logos that include ".com", ".net", ".org", ".edu" or any variation of such as "_com" or "-com" may not include their Store name or logo in the title or description area of an eBay item page or eBay Store home page (other than automatic insertions by eBay), and may not turn on the Stores Custom Listing Header without being in violation of the Links policy. Effective July 1, 2004 Store sellers cannot select a URL as a Store name, URL's as Store names selected prior to then will be grand fathered, but still must abide by all other Links policy guidelines.

Anchor Store logos that are used on the general Stores home page (stores.ebay.com) must include the official Store name, and the Store name in that case may not include any of the variations of ".com" or other URL extensions mentioned above.

Store logos and Anchor Store logos may not include phone numbers, email addresses or other contact information nor may they include any animation.

Anchor and Store logos may not otherwise move, flash, or animate because these logos are also displayed in other areas of eBay (e.g., listing page, emails, checkout) where animation is not permitted.

Note: Store Inventory item pages must adhere to the rules outlined under the "Adding Links to Item Listings" section above.

Links can allow sellers to provide potential buyers with more detailed information about their Stores and listings. This policy promotes a level playing field by ensuring sellers do not link inappropriately in a way that creates a disadvantage to those sellers who link appropriately. Listings with inappropriate links undermine the trust and legitimacy of eBay’s marketplace.

The purpose for allowing sellers to include links to other eBay sellers is to enable individual sellers to cross merchandize with other individual sellers. Use of this capability for other reasons, including requiring sellers to pay to be part of a group that includes each others' links on their Store pages is not permitted.